Bindu Dhoj Adhikary

“Live and let live.”

The first Nepali to earn an MBA from University of Delhi, he was not merely ahead of his time, he was quietly rewriting it. A pioneering marketing strategist, he lived by a simple, relentless creed: marketing, marketing, marketing. As General Manager of the Trade Promotion Center, and through his work with global institutions such as the World Bank, United Nations, and Asian Development Bank, he opened the world to Nepali craftsmanship and agro-products, placing local enterprise on an international stage long before it was fashionable to do so. But his truest work lay closer to the earth. He believed that Nepal’s future would not be imported, it would be grown. He saw, with quiet unease, the subtle erosion of tradition: remote villages trading millet for sugar, heritage for convenience, nourishment for novelty. And so he turned his gaze to the youth, urging them to begin, however humbly, to build from their own soil, with dignity, purpose, and pride.

MOOL stands today as an echo of that vision.

Manishi KC

“I was never meant for walls or titles. I belong to rivers that don’t ask permission, mountains that don’t recognise hierarchy, and forests that measure worth in silence, not status. I build, yes, but not to own. Only to protect what raised me.

Nepal is not where I’m from. It is what I am.”

Manishi KC is an entrepreneur based in Squamish, British Columbia, where nature shapes both his life and work. He focuses on bringing artisanal handicrafts from Nepal to global markets, creating meaningful connections that honour tradition. A passionate fly fisherman, his bond with rivers runs deep. They guide his approach to business with patience, precision, and respect. Though based abroad, his roots remain deeply Nepali, reflected in his belief in building with purpose and staying connected to origin.

Aayusha Shrestha

"I came to communication through a fascination with what moves people, not merely what captures their attention, but what earns their trust. Fourteen years across advertising, brand strategy, media and international education have taught me that the strongest ideas begin with emotional intelligence: the ability to listen deeply, navigate difference and turn understanding into meaningful action. Today, I build global partnerships and learning experiences that help people become more resilient, adaptable and human in a world changing faster than most of us can comprehend. I believe communication should do more than make something visible. It should make something matter.

Shakti is the intelligence of feeling made creative. The power to hear what is unspoken, transform emotion into understanding, and bring forth what the world has not yet imagined."

Aayusha Shrestha is an emotional intelligence expert, strategic communications leader and advocate for women. As Director of International Programs for the American Hospitality Academy, she leads global partnerships and develops learning initiatives that equip students, educators and professionals with essential human skills. Drawing on fourteen years across advertising, brand strategy, media, filmmaking and education, Aayusha brings creativity and emotional insight to complex, multicultural environments. A former World Miss University and UN Peace Messenger for Nepal, who brought home an international pageant crown for the first and only time, she believes communication must do more than command attention: it must deepen understanding, strengthen resilience and inspire people to transform empathy into meaningful, enduring action.

Nabin Bhattachan

“I have spent my life creating images, experiences, and places where people can meet, remember, and feel alive. But the mountains taught me what no screen ever could: that clarity comes from distance, resilience from the climb, and wonder from paths that refuse to be hurried. I build because I am curious. I travel because the unknown keeps the spirit awake.

Nature has taught me that meaningful stories are not manufactured. They are discovered."

Nabin Bhattachan is a multimedia professional, entrepreneur, and adventure enthusiast whose work spans digital media, visual production, publishing, hospitality, and tourism communication. A pioneer in Nepal’s early multimedia landscape, he contributed to landmark projects for Nepal Television, Nepal Tourism Board, Buddha Air’s Yatra magazine, and several creative ventures. His entrepreneurial journey has also taken him through hospitality and entertainment, while his passion for trekking has led him across some of Nepal’s most demanding landscapes. Whether creating images, experiences, or enterprises, he remains guided by curiosity, movement, and a deep connection to Nepal’s mountains and culture.

Dr. Merina Shrestha

“Every child speaks through words, silence, movement and wonder. The work of medicine is not only to treat the body, but to listen closely enough to understand the world the child is trying to reveal.”

Dr. Merina Shrestha is a pediatrician, educator and autism expert. As Professor in the Department of Pediatrics at Tribhuvan University Teaching Hospital, she teaches the next generation of doctors while caring for children through illness and recovery. An advisor to Autism Care Nepal Society, her work brings together science, compassion and advocacy, recognizing that every child is not merely a diagnosis, but an entire world waiting to be understood.

Kastup Paudel

“I am drawn to the point where numbers stop being abstract and begin to change lives. Finance taught me discipline. Enterprise taught me risk. Communities taught me consequence. And the land taught me that value cannot be measured only in returns. I believe capital can do more than grow. It can restore, enable, and endure. A beehive, a business, a village, an ecosystem, they all survive through balance, interdependence, and the quiet intelligence of many parts working together. That is the kind of growth I want to build: rooted enough to belong, and resilient enough to last.”

Kastup Paudel is a finance and impact-investment professional whose work sits at the intersection of capital, entrepreneurship, sustainability, and community development. A Kathmandu University School of Management graduate and CFA candidate, he has worked across private equity, national accelerator programs, economic research, financial literacy, and grassroots education. His experience spans sectors from technology and renewable energy to agriculture, waste management, and decarbonization. He is currently involved with Annapurna Apiaries, a venture focused on honey, pollination, and sustainable agriculture. Across his work, Kastup brings together financial discipline, entrepreneurial thinking, and a growing commitment to building enterprises that create both economic and environmental value.

Sujan Subedi

I've spent a lifetime moving through institutions, systems, and decisions. But the sharpest lessons never came from boardrooms. They came from rivers that taught me patience isn't passivity, mountains that recalibrated my sense of scale, and forests that showed me strength doesn't need to announce itself to be real. I've built careers, teams, institutions. But what I keep questioning is whether the underlying logic held some real integrity, some actual balance, beneath the appearance of purpose.

Nepal is not merely the country I serve. It is the value system I carry."

Sujan Subedi is a seasoned banking and management professional with over three decades of experience across Nepal’s financial sector. He has held senior leadership roles in several prominent banks, bringing expertise in strategy, credit, operations, trade finance, and organizational development. Alongside his corporate career, he has contributed as a trainer and visiting faculty in banking, management, entrepreneurship, and leadership. Internationally educated and widely travelled for professional training, he brings a broad yet grounded perspective to his work. His deep appreciation for nature further reflects a thoughtful approach to leadership, one built on balance, purpose, and enduring values.

Terence D'Costa

Some truths do not announce themselves. They wait beneath expression, language, architecture, and habit. In a face, I look for the story withheld. In a brand, the meaning struggling to emerge. In a landscape, the memory still breathing beneath concrete, ambition, and neglect. Nature taught me to wait without forcing. The camera taught me to see without intruding. Nepal taught me that identity is not a possession handed down intact, but a living inheritance. One that must be examined, defended, and made worthy of being passed on.

I arrived carrying fragments of other worlds. Not knowing Nepal would give them a language."

Terence D’Costa is a storyteller, brand guru, screenwriter, filmmaker, educator, portrait photographer, and entrepreneur whose work moves fluidly across ideas, images, literature, food, and environmental advocacy. After over three decades in Nepal, he has developed a profound relationship with its landscapes, cultures, and communities. His work is driven by the search for meaning, whether shaping brands, crafting narratives, preserving forgotten histories, or drawing attention to what modern life is in danger of losing. An avid animist, he finds in nature, the same qualities that guide his creative life: patience, intuition, observation, and respect for origin.

Connect with us

MOOL is more than an organization, it is a growing movement of citizens, communities, educators, scientists, storytellers, entrepreneurs, and young people who believe Nepal's greatest wealth lies in the health of its rivers, forests, soil, air, and skies. If you share our conviction that a nation's future begins at its source, we invite you to connect with us. Whether you wish to volunteer, collaborate, support our initiatives, share an idea, or simply learn more, your voice and participation matter. Together, we can build a future where prosperity and nature thrive as one.

mool@mool.space
+977 9744305768

Mool Abhiyaan